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In the ultra competitive marketplace of today, identity is quite important for all brands. Luxury brand management is about creating a long-lasting impression on the consumers and improving market share and product sales. They, therefore, make sure that the marketing and advertising activities of the organization portray the correct message. Moreover, the key aspects of the post also include coming up with brand guidelines and ensuring that employees adhere to them. Luxury brand managers are responsible for overseeing the whole creative process of the product.
If you live and breathe marketing, we need to talk. We’re looking for a flexible and versatile marketer who will be responsible for the growth of our inbound sales channels and development of marketing strategies in MENA.
As a Brand Marketing Manager you will work closely with numerous teams, including creative agencies, marketing personnel, researchers, and product developers to make sure that the image and the values of the brand can be seen in every action.
- Demonstrable experience in marketing together with the potential and attitude required to learn
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Experience in setting up and optimizing Google Adwords campaigns
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
- A sense of aesthetics and a love for great copy and witty communication
- Up-to-date with the latest trends and best practices in online marketing and measurement
- BSc/MSc degree in Marketing or related field a kudos.
- You will be based in Europe or in MENA region, with ability to travel extensively.
- Fluent English is a must, French and Arabic a kudos.
Company: ALLURE Limited. www.allureapp.com
Sector: Lifestyle Brand / Concierge Platform & Private Members Club
Start Time: Immediate start